Why we buy so much from PRIME?

At Rock, we buy more trailers from PRIME than any other fleet…by a long shot.  Why?  It’s simple; we hate headaches.  We guarantee our trailers, so the higher the quality of trailers we sell, the lower our blood pressure…and cost.  With PRIME equipment, we can buy huge packages of trailers with confidence.  As a wholesaler, we sell primarily to small dealers who don’t have a shop of their own to get equipment ready for sale.  They rely on us to sell them retail-ready trailers.


We buy trailers from other big fleets, and lots and lots from smaller companies, but we’ve found that PRIME equipment sets the standard for reliability.  When it comes to selling reefer trailers, there are so many things that can go wrong, from the trailer itself to the actual reefer unit.  With PRIME equipment we ensure that every trailer we buy meets Rock’s retail-ready standards.  It’s a high bar.


Whether we buy from PRIME or any other fleet, buying only the best allows us to stand behind our trailers with a 60-day warranty…and to sleep a lot better at night.


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